How to Define, Explain, and Apply the word VALUE in BRM?
By Peter Lijnse Leadership Coach – Lead The Pack Consulting Business Relationship Management, or BRM, is an essential practice in the business world, allowing companies to build and maintain effective partnerships with team members, customers and...
How to get organizational support for your BRM efforts?
At the core of any organization are relationships that influence how well the organization performs. Any leader needs to understand how to nurture and cultivate these relationships. Why are Business Relationship Management efforts in organization sometimes not...
Value is a mindset not a process
We have been working with different Business Relationship Managers (BRMs) in different organizations on how to drive value in the organization. The first question always is: what is the process for ideation, estimation, value management, etc.? Although it is necessary...
BRM Community of Practice
Community of Practice or BRM Team? Recently we have seen discussions in organizations around the need for a BRM office, BRM center of excellence or BRM community of practice. Unfortunately often with an intent to take control over a BRM team and not see it as a...
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